
Why Marketing & PR Matter
For Authors
Marketing and PR are the dynamic duo that help share your book with the world, boost sales, and build your reputation.
So, what’s the difference?
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PR is all about creating a positive buzz and building strong relationships with readers, vendors, and bookstores.
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Marketing focuses on reaching your audience and driving book sales.
These two often work hand-in-hand. Marketing targets your readers directly (think social media, ads, newsletters, and websites), while PR casts a wider net through podcasts, TV, and radio interviews. Together, they’re your ticket to getting noticed!

How We Collaborate
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At KWE Publishing, we believe every great book deserves a dazzling spotlight, and we’re here to make that happen!
1️⃣ Strategic Spark Session: First, we roll up our sleeves and meet with you to map out your strategic game plan. This is where your vision meets our expertise, and we start crafting the blueprint for your book’s success!
2️⃣ Your Dream Team: Next, we identify the magic mix of support. Whether it’s tapping into the in-house brilliance of Jean Sime, our VIP Marketing Concierge, or connecting you with our powerhouse network of marketing and PR partners, we ensure you’ve got the dream team at your side.
3️⃣ Launch Pad Prep: Ready for liftoff? 🚀 We’ll help you assemble and launch your A-team to guide your book into the world with precision and flair.
4️⃣ Opening Doors, Building Bridges: Here’s where the real adventure begins! We’ll reach out to the people you want to know and the places you want to shine—schools, libraries, indie bookstores, speaking gigs, conferences, book fairs, and beyond. Wherever your audience is, we’ll help you get there.
At KWE Publishing, we’re more than a service—we’re your publishing partners, committed to turning your dreams into a reality. Let’s make your book’s journey unforgettable! 📚✨
Sometimes you need additional marketing support! At KWE Publishing, we are grateful for our amazing
marketing and PR partners. Here are a few: